However, understanding all the factors involved in technology decisions isn’t as easy as reading a blog. Just as finance, sales, and operations management require years of experience to be effective, so does technology management. As a CIO, you can’t afford to delegate your leadership role because your co-workers and peers are increasingly educated in your area of expertise. You need to make sure every technology decision fits into an enterprise architecture. You need to be the expert on how a cloud-based application will fit from a security and data integration standpoint. You need to know how a solution partner will complement your in-house staff and work with other partners supporting separate but integrated solutions. You need to manage costs and ROI of the enterprise solutions, not just look at one piece in isolation. As CIO, you must embrace the role that your company needs you to play and show value by developing a team that understands the new role of IT.

Examples of the new CIO role include:

1. CIO as a HR leader: CIOs are building their IT organizations to optimize the commoditization of the enterprise landscape. With everything from software as a service, applications as a service, and infrastructure as a service available has opened all kinds of possibilities for the IT organization.

2. CIO as a business manager: From a business management perspective, commoditization has created an opportunity to look at IT as an enabler. Seasoned business managers can now assemble capabilities without the need to have the in-house horsepower that was needed in the past. More organizations are now open to business leaders with some IT acumen heading up their IT organizations.

3. CIO as a financial manager: CIOs must be more financially savvy-cost containment is not enough. Understanding the impact of utility-based pricing models on P&L and financial metrics is critical. CEOs and CFOs will be looking for CIOs to make informed decisions from a financial perspective.

4. CIO as a growth manager: In a more connected world, all forms of business-to-business collaboration are being explored. CIOs are increasingly finding themselves in the forefront from a marketing, business development, and even from an innovation perspective. Adding capabilities to increase business agility, business collaboration, and product life cycle management are transformative from a growth perspective.

By embracing the new dynamic, you will put more emphasis on skills like architecture, iterative deployment, and application interfaces. Finding ways to engage with tech-savvy business partners on vendor management and security, and the need to consider bigger enterprise impacts, are critical.

Trying to take control of everything and wearing a legacy CIO “face” is a recipe for disaster. Strong communication and collaboration skills along with a solid technical acumen are key. People who want to be part of the solution-not develop the solution in isolation-will be your best representatives and create the most value for your company.

The CIO role has changed and likely will continue to change. Leverage what you’re good at and what you have learned over the years, but stay agile. It’s the best thing for you, your team, and your company. The days of an isolated island for IT are over. In the end, you must be willing to change that face you’ve been wearing if you want to continue to bring value to your organization.